In the competitive college application process and the job market beyond college, German language skills can give you an edge.  

German is a language that will help you stand out when applying to colleges or applying for jobs in this extremely competitive job market. 

✅ Did you know that there are more than 5,600 German-owned companies that have subsidiaries in the U.S.? That's around 900,000 jobs. Companies like Adidas, Aldi, Braun, Crate & Barrel, DHL, Hugo Boss, Trader Joe's, Hochtief/Turner Construction, ThyssenKrupp, and T-Mobil - just to name a few.

✅ More German businesses have established locations in the U.S. including supermarket giant Lidl. Since 2015, Lidl has opened 167 Lidl stores with plans for expansion.

✅ Germany and the United States have one of the strongest bilateral economic relationships in the world. Taken together, they represent over a quarter of global GDP. The US and the EU (of which Germany is the largest economy) combined represent over 40% of world trade. Germany is the largest market for the US in Europe, and the US is the largest market for Germany globally. In addition to export trade, US and German companies have both invested heavily in one another’s economies with a total foreign direct investment stock that exceeds 700 billion USD. (KPMG US Business in Germany 2022).

NOTE: Our promotional materials are designed by Kirsten Borger. Please do not use these materials without permission.

Our first official promotional poster designed by Kirsten Borger in 2013

Our 2023 promotional flyer

Infographic produced by the Niskayuna HS German Program


Highlighted companies are headquartered in the Northeast. [All information from the German-American Chamber of Commerce 2015]


✅ Attend university in Germany tuition-free.

German universities are now tuition-free!

Amazing news for German language learners! Did you know that public universities are tuition-free in Germany for international students? Interested in more information? Check out this link: https://www.daad.de/deutschland/nach-deutschland/voraussetzungen/en/6017-the-right-higher-education-qualification/


✅ Germany’s Arts & Culture Heritage

What would classical music be like without Bach, Beethoven, Mozart, Schubert, & Strauss? Or artists like Otto Dix, Paul Klee, Max Beckmann and filmmakers Wilm Wenders, Werner Herzog, Fritz Lang. 

Did you know there are 40 sites in Germany listed on the World Heritage List?

We like to think outside the box, so we teamed up with a talented artist to create this original poster for our German Program. The message, however, is universal: Learning German is helpful with so many areas of study.


Ivy Leagues and major U.S. colleges continue to have strong German Language departments

Many colleges and universities recommend or require the study of German for students interested in a range of majors.

Here are links to German Departments: